PowerPoint Isn’t Going Anywhere
Roughly 35 million PowerPoint presentations are given each day. – Poll Everywhere The PowerPoint we’re all familiar with has been around since 1987. It has seen drastic changes, like any technology from the 80s, but it remains an integral part of the business world. 97% of business professionals use PowerPoint. – Forbes There’s a […]
Four Effective Frameworks for Presentations
A framework is the organizing force for a presentation. It establishes an overarching vision for what the presentation is trying to achieve and gives a foundation to the story being told. A good framework will demonstrate insights by clearly displaying the problem and pointing the story towards a desired conclusion. Here are four compelling frameworks […]
Five Essential Proclamations from the Master of Information Design
You don’t have to be a designer to be well-versed in the teachings of Edward Tufte. In fact, anyone who works with data or marketing in any capacity can benefit from his principles of information design. The statistician has encouraged the effective presentation of data with his writings for decades, and to be honest, we […]
Critical Devices and Their Importance in Presentations
Critical devices are used within frameworks to present information in a fresh perspective. They are sometimes referred to as “micro-frameworks”. The purpose of critical devices is to juxtapose the information to show contrast and create an epiphany. There are many critical devices that work well in presentations, here are four examples and when to use […]
What to Look for in an Exceptional MRM Tool
Marketing Resource Management tools are undeniably useful in retail businesses. They provide an interface that allows several users to compile, organize, distribute, and track marketing resources. In the past few years, however, MRM tools have declined in usage due to a small spread of issues, from poor usability to lack of flexibility when integrating with […]
5 Quotes About the Growing Importance of Internal Communications
The Coronavirus Pandemic has changed a lot about how we work. It’s obvious that we are seeing an increase in video conferencing, email communications, phone calls, and online collaboration, and that’s because internal communications are one of the most important aspects of a company’s operations. With so many people working from home, companies should be […]
Finding the Right Public Speaking Style for Your Presentation
Presentations are vitally important to communicating information to customers, employees, and stakeholders. Contrary to popular belief, there is no one “right” type of presentation or one “right” way of presenting. Below are five distinct styles of presenting and how presenters can embrace them. Lecture Style The lecture style is indicative of the presentations many teachers […]
Top 5 Ways Retailers Can Improve Internal Communications
1. Utilize vertical and horizontal communication When we think of communication, a lot of the time peer-to-peer or “horizontal” communication is what comes to mind. While this is definitely important, building up methods of employee-to-manager or “vertical” communication has benefits as well. When employees can easily connect with their managers and even higher authorities, it […]
What Does a Communications Audit Look Like?
At Weber Associates, we don’t just help companies look good on the outside. We enjoy utilizing our business expertise to improve internal operations for various clients, from small businesses to Fortune 100 companies. After all, communications are key, and if your internal communications aren’t in order it could be negatively affecting all of the other […]
Key Differentiators Between Executive and Sales Presentations
At Weber Associates, we work with our clients to develop a variety of presentations to fit their needs. Two of the most common types of presentations we create are high-level executive decks, and informative sales presentations. To understand the key differences between these two presentation formats we must look at the audience, story, messaging, and […]