November 11, 2020
Digital Transformations in Health Insurance
In the United States, health insurance digitization is driving improved customer experiences, more efficient administrative…
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October 14, 2020
Four Effective Frameworks for Presentations
A framework is the organizing force for a presentation. It establishes an overarching vision for…
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September 30, 2020
Critical Devices and Their Importance in Presentations
Critical devices are used within frameworks to present information in a fresh perspective. They are…
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September 10, 2020
Finding the Right Public Speaking Style for Your Presentation
Presentations are vitally important to communicating information to customers, employees, and stakeholders. Contrary to popular…
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August 12, 2020
Key Differentiators Between Executive and Sales Presentations
At Weber Associates, we work with our clients to develop a variety of presentations to…
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July 22, 2020
Trends in Marketing to Generation Z
Individuals classified as Generation Z were born after 1996 which means the oldest ones have…
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July 8, 2020
How to Use Print Media Effectively in a World of Digital Advertising
Industry analysts projected the end of print marketing with the rise of social media and…
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June 24, 2020
Tailoring Your Product Messaging to Your Target Personas
Current estimates say that the average U.S. consumer is exposed to over 5,000 ads per…
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June 10, 2020
Tips for Conducting a Successful Competitive Market Analysis
Competitive market analyses give you perspective on the current business landscape. They help you identify…
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May 27, 2020
Using Design Thinking to Improve Your Client’s Marketing Collateral
When tackling a new client project, it’s easy to recycle the same ideas you’ve used…
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